Tag: memorable

October 11, 2019 admin123@ No comments exist

Resistance Resistance to giving up cars is due to strong emotional attachment.  Even at purchase, how the vehicle reflects our personality/ status overrides lifestyle considerations & budget limits.  Many people talk to their vehicles & say they’ve had life’s most memorable moments in them.  So marketers & advertisers gear up the emotional ties, & car…

May 17, 2019 admin123@ No comments exist

Password A good, memorable password is long, not complex.  Like ‘Snow White & the 7 dwarfs’ (rather than 8 characters).  Even better – 3 random words which are easy to recall.  Average person has 19 passwords!  No need to change a password (unless it’s compromised) nor mix capital letters, numbers & symbols.  Password managers don’t…

January 23, 2019 admin123@ No comments exist

Omni-channel Clicks to bricks!  Omni-channel retail works as we prefer a memorable buying experience to just spending money on a product/ service. A physical presence drives the buyer back to the e-commerce portal – the fabled ‘halo effect’.  Innovative e-tailers jump from digital to physical, & reinvent themselves with a bricks-&-mortar shop Guessed the Word?     …