Tag: humble

February 18, 2020 admin123@ No comments exist

Scotch egg The humble Scotch egg lays out features of successful products: Simple components, well planned & properly executed (hard or soft boiled egg, enclosed in sausagemeat, rolled in breadcrumbs & fried).  Many claims to invention (Scotland, England, India, Algeria).  Enduring (from pre-18thC).  Convenient (portable snack).  Good anywhere (indoor meal, outdoor picnic).  Popular (versions worldwide). …

August 1, 2019 admin123@ No comments exist

Auto-reply The auto-reply says more than “I am away”.  What tone to strike to be out of sight, but not out of mind?  Straight, functional, light-hearted or funny?  Avoid Out of Office humblebrag: “Contact these 6 people who’ll be covering my job”, “I’m at the Big Summit”, “Busy writing a book” or “Have you seen my…

July 16, 2018 admin123@ No comments exist

Underdog Brands can profit from positioning as the underdog.  Determination to triumph against the odds has a strong appeal – in events (dive rescue of Thai boys), sport (Wimbledon, World Cup), books (Harry Potter), clothes (the humble waistcoat), or business Guessed the Word?           Series 27 (5/7)              [pic:…