Over-program

September 23, 2019 admin123@ No comments exist

Over-program

Don’t just book it, Thomas Cook it” worked when travellers over-programmed & wanted to know what they were going to do in advance.  Since 1841, the world’s oldest travel firm offered such tours, but didn’t adapt enough for what’s wanted now – unexpected experiences & adventures.  In an online world, 563 shops and £1.7bn ($2.1bn) debt mountain were too much baggage

Guessed the Word?               Series 48 (3/10)               pic: Thomas Cook

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