Category: R

April 22, 2020 admin123@ No comments exist

Reopen Which sectors will reopen from lockdown first?  Construction, manufacturing, logistics, essential retail, waste handling & outdoor work – by staying 2m apart.  A population basis to reopen is ‘youth first’ – schools & young workers who don’t live with older folks.  Another brick out of the wall Guessed the Word?         …

March 6, 2020 admin123@ No comments exist

Rounds Coronavirus: how many will get it & in which round?  If R (reproduction no.) is the average number of people who get infected from 1 new case, with R2 (each new case infects 2 others) after 5 rounds, we have 32 new cases.  If it’s R3, after 5 rounds we have 243 new cases. …

December 13, 2019 admin123@ No comments exist

Rustic The rustic cottage offers refuge from politics, commercial pressures & the cold.  Consumers fulfil the fantasy of a Christmas country cottage by renting one – even the smallest & most remote dwellings get snapped up quickly.  Time with family & friends, in a timeless rural setting, is the antidote to urban noise, hustle &…

October 11, 2019 admin123@ No comments exist

Resistance Resistance to giving up cars is due to strong emotional attachment.  Even at purchase, how the vehicle reflects our personality/ status overrides lifestyle considerations & budget limits.  Many people talk to their vehicles & say they’ve had life’s most memorable moments in them.  So marketers & advertisers gear up the emotional ties, & car…

July 26, 2019 admin123@ No comments exist

Rivers Settlements have risen by rivers from earliest times.  In 50 AD, the Romans built Londinium near Walbrook, where the Thames was still tidal.  By the 18th c, their wharves & 1st London Bridge enabled trade within Britain & around the globe, & made London the world’s busiest port.  The river’s economic, leisure & inspiration…

June 27, 2019 admin123@ No comments exist

Rainbow A rainbow represents inclusiveness & a hope humans will mingle peacefully.  The new rainbow watches for both men & women show how to borrow a sentiment for marketing while paying homage to the original: almost all the watches showcase the same clockwise colour gradient – red at 12 o’clock, & the colours run around…

March 4, 2019 admin123@ No comments exist

Regulate Time to regulate search & social media tech giants as they’re brokers into the information marketplace, & critical infrastructure to the global economy.  An industry consortium, (sanctioned by government) can regulate, balance the interests of small & large firms, and set ground rules for how they interact with society Guessed the Word?      Series…

February 1, 2019 admin123@ No comments exist

Rival Pincered by a rival: US lobsters face 8% tariff, but Canada lobsters get into Europe duty-free.  A Maine lobster lands on a Beijing dinner plate in 2 days, via Canada – avoiding China’s 25% tariff on US live lobsters from 6 July.  Until 1800’s, lobster was low-class food, eaten only by the poor.  2017 US live…

November 30, 2018 admin123@ No comments exist

Returns 33% of web orders end up as returns vs. 9% at bricks-&-mortar shops. Processing/ shipping returns can be 20% to 65% of e-tailer’s cost of goods sold. Why merchants prefer to take online returns at a physical store: 66% of shoppers make a new purchase during that visit.  More sizing info & clear photos reduce…

November 16, 2018 admin123@ No comments exist

Reject Reject the status quo?  Guard against throwing out the baby with the bath water‘No’ can be a prelude to ‘Yes; there may just be a need for more information.  The best businesses accept rejection (and learn from it), and reject acceptance (which may make them complacent) Guessed the Word?           Series 33…